The latest report by Juniper
Research says that the number of ticket sales of digital events and transport delivered
to mobile devices is likely to be almost treble. By 2018, it will be 16 billion
according to their research report.
Mobile Ticketing Strategies that
include Air, Rail, Metro, Sports and Entertainment and bus reservation will
give rise to the growth of mTicketing sales over the next five years.
This report adds that SMS-based tickets
have been inflecting this result. In Sweden, it has been found that 65% of bus
tickets are sold through mobile media.
Furthermore, they say that popularity of mobile ticketing
apps is another reason why this system in on the rise.
